Membership-Based Veterinary Care for Modern Pet Families
Launching in Toronto in 2025, PetNation is revolutionizing pet healthcare with a focus on pets' well-being while providing peace of mind to PetParents. Driven by innovation, we are reshaping the pet healthcare experience.
We’re Doing Things Differently
Our mission is to make quality pet healthcare accessible while addressing the emotional and financial struggles of PetParents and the burnout experienced by healthcare providers.
Rethinking Pet Care
The corporatization of pet healthcare isn't working. Skyrocketing prices, long wait times, and poorly coordinated experiences have become the norm. We believe that pet families deserve better.
Driven by Care
We are a team of veterinarians, nurses, engineers, scientists and entrepreneurs, driven by a mission to ensure that every pet has access to the care they need, when they need it. PetNation is privately owned.
Designed for Pets
Our first state-of-the-art hospital, located in the Corktown neighbourhood of Toronto, is designed with you and your pet in mind, and we can’t wait to welcome you inside.
Accessible 24/7 Veterinary Care, When and Where You Need It
Built on a foundation of trust, compassion, and innovation, we believe in a better future for pet healthcare. With a commitment to forward-thinking solutions, we’re redefining what quality care looks like for pets and their families.
Pet Healthcare - a Sector in Need
The corporatization of pet healthcare is failing many: rising costs, lengthy wait times, and fragmented care experiences have become the norm. These barriers often lead PetParents to delay seeking timely treatment, while veterinarians face increasing challenges in advocating for and delivering the best care for their patients.
In the past, veterinary clinics were owned and operated by veterinarians deeply rooted in their communities. Today, the pet healthcare landscape is much different. Corporate-driven strategies designed to maximize profits have created a crisis in care affordability for pet families and have contributed to widespread compassion fatigue among veterinarians and healthcare teams.
At PetNation, our pet family first approach prioritizes trust, transparency, and care continuity, empowering pet families with accessible, affordable healthcare options, and a commitment to affordable healthcare options. Through our innovative pay-as-you-go and subscription models, pets receive timely care, veterinarians are supported, and families feel confident in every healthcare decision.
Together, we’re redefining pet healthcare for a better future.
PetNation Is Revolutionizing Pet Healthcare Through Innovation
Over the past five years, we have been working to reimagine and redesign the way care is delivered. Innovation is at the heart of better pet healthcare at PetNation. That’s why we’re launching with a suite of novel approaches and solutions, including:
- Advanced patient flow models that integrate teletriage for seamless care access.
- Standardized treatment protocols and evidence-based decision-making for consistent, high-quality outcomes.
- Independent, in-house diagnostic capabilities for timely and precise care.
- Team medicine to efficiently manage complex medical and surgical cases.
- Advanced information technology, including AI, to enhance care management and operations.
- A network of global experts to bring world-class insights to every case.
- Sector-first subscription plans designed to prioritize wellness, prevention, and affordability.
At PetNation, innovation isn’t just an ideal - it’s the foundation of accessible, compassionate, and exceptional care.
It’s Free to Become a Member. Reserve Your Spot Today!
Our membership plans were designed with modern pet families in mind. We have flexible care options for routine, emergency, and advanced care. Reserve your membership space today and be the first to receive membership pricing information and launch news.
Becoming Part of PetNation Means Joining a Family
We believe in delivering exceptional care and focusing on building lasting relationships with our Members and their pets. We treat Members and their pets like they're part of our family, because they are.
① Transparency
Every pet is unique, and every pet family is different. As partners in care, PetNation healthcare professionals work with each PetParent to design the optimal healthcare plan for their pet.
From preventive and wellness options to medical and surgical approaches in the event of illness or accident, Members are supported in making informed decisions. No hidden fees - just clear and honest communication every step of the way.
② Accessibility
At PetNation, accessibility means seamless care, anytime and anywhere. Our expert pet health team is available 24/7, whether in-person at our state-of-the-art full-service hospitals or virtually through online consultations and phone support.
③ Partnership
Our most important innovation is the repositioning of PetParents. At PetNation, PetParents are not customers - they are partners in care. This partnership is vital to achieving the vision of better pet health. Membership is Partnership.
The PetNation Team
We are PetParents, veterinarians, nurses, engineers, entrepreneurs, and scientists - driven by a mission to ensure that every pet has access to the care they need, when they need it.
I came back to veterinary medicine for one reason - to launch a new type of pet healthcare: One that engages pet families as partners - not profit centres; and care teams as healthcare professionals - not skilled labour.
If you are passionate about contributing to a healthcare revolution where pets come first, and professionals thrive, please reach out for more information.
Jeff Aramini, DVM, PhD, MSc, EMTM
Founder PetNation Inc
Any Questions? We’re Here to Help
We believe in delivering exceptional care and focusing on building lasting relationships with our clients and their pet parents.
What type of pets does PetNation care for?
At PetNation, we specialize in providing comprehensive care for dogs and cats of all breeds. From routine wellness exams and preventive care to advanced diagnostics and complex surgical procedures, we’re equipped to meet the unique needs of pets at every stage of life. Our experienced veterinarians and care teams focus on delivering personalized treatment plans tailored to your pet’s health, breed, age, and behaviour, ensuring they receive the compassionate, high-quality care they deserve.
Why should I become a PetNation member?
PetNation operates on a membership-based model, and anyone is welcome to join. Membership is completely FREE.
As a member, you have the flexibility to access any of the services we offer, including 24/7 wellness care, emergency services, advanced medical and surgical treatments, and more.
Additionally, members can choose to opt-in to optional care plan offerings designed to support preventive care, wellness, and affordability.
How does PetNation ensure accessibility?
Innovation drives accessibility at PetNation, shaping every aspect of the care we provide. To achieve this, we are launching with a suite of cutting-edge approaches and solutions, including:
- Advanced patient flow models leveraging teletriage to ensure seamless access to care.
- Standardized treatment protocols and evidence-based decision-making for consistent, exceptional outcomes.
- Independent, in-house diagnostic capabilities to deliver timely and precise results.
- Team-based medicine to effectively manage complex medical and surgical cases.
- State-of-the-art technology, including AI, to optimize care management and operational efficiency.
- A network of global veterinary experts offering world-class insights and expertise for every case.
- Sector-first subscription plans focused on wellness, prevention, and affordability, making advanced care accessible to all.
How do 24/7 veterinary emergency services work and how do I access them?
Emergencies can happen at any time, and as a PetNation member, you’ll have access to 24/7 emergency veterinary services.
To ensure the best possible care, every emergency is triaged by a nurse via phone or web, allowing us to address your pet's needs effectively and efficiently.
Depending on the situation, you may be advised to come to the hospital immediately, or if appropriate, we’ll schedule an in-person or virtual appointment that fits your schedule the same day.
Our priority is to manage unexpected health issues in a way that’s best for your pet while remaining convenient for you. By streamlining the emergency process, we aim to improve the experience for everyone involved - pets, PetParents, and our care team alike.
How do the 24/7 emergency services work and how can I access them?
PetNation offers 24/7 emergency veterinary services to ensure your pet receives the necessary help at any time of day or night. Our team of experienced veterinarians is always ready to respond to urgent cases, whether it’s a sudden injury, acute illness, or another emergency situation. Thanks to our membership model, you gain access to these services without worrying about additional costs.
Our specialists will quickly assess the situation and direct you to our clinic or provide first aid instructions. We understand how crucial prompt response is in critical moments, which is why we ensure timely and effective assistance for your pet.
Moreover, having all the necessary diagnostic and surgical tools within our clinic allows us to start treatment immediately without wasting time transporting your pet to other facilities. This significantly increases the chances of a successful recovery and minimizes stress for your furry companion.
Our emergency services are available 24/7 for all PetNation members, ensuring that you can always rely on professional help when needed.
Still have questions?
If you have any additional questions, our team is always ready to provide the necessary recommendations and support to ensure the best care for your beloved pet or its treatment.